How to Draw Videos: Tips and Techniques for Creating Engaging Animated Content

Video drawing has become an increasingly popular way of creating engaging content for businesses and brands. With the rise of social media and digital marketing, it’s important to produce high-quality videos that captivate your audience. However, many people may find the process of drawing videos intimidating or overwhelming. That’s why we’ve put together this guide to help you learn how to draw videos and create compelling animated content. Whether you’re a beginner or have experience in drawing, this article will provide you with tips and techniques to help you get started and produce professional-looking videos. So, let’s dive into the world of video drawing and explore the endless possibilities of creating captivating animations for your brand!

Why Video Drawing is Important for Your Business or Brand

Video drawing is an essential tool for businesses and brands looking to enhance their content creation efforts. It allows you to create engaging, dynamic visuals that can attract and retain your target audience’s attention – ultimately leading to better lead generation and conversion rates.

One of the primary reasons why video drawing is so crucial for branding and marketing is its visual power. In a world where people are constantly bombarded by digital advertisements and content, a well-crafted animated video can help cut through the noise and differentiate your brand from competitors. It allows you to showcase your message in a way that is memorable, impactful, and likely to resonate with your target audience.

Moreover, video drawing can be a valuable tool for building brand recognition and identity. By creating consistent, high-quality videos that reflect your brand’s values and personality, you can cultivate a strong sense of trust and loyalty among your audience. Over time, this can translate into increased conversion rates, customer retention, and brand advocacy.

Another advantage of video drawing is its versatility. Whether you’re looking to produce explainer videos, product demos, or social media content, there are endless possibilities for how you can use video drawing to communicate your message effectively. You can tailor your videos to specific platforms or audiences, experiment with different animation styles, and incorporate sound and music to enhance the overall experience.

In short, video drawing is an essential tool for any business or brand looking to stand out in today’s crowded digital landscape. By leveraging its power to create engaging, effective content, you can build stronger relationships with your target audience, increase brand recognition and loyalty, and ultimately drive more sales and revenue.

Preparing for Your Video Drawing

Preparing for Your Video Drawing

Before you start drawing your video, there are a few essential steps you need to take to ensure that your ideas come to life in the best possible way. The preparation process involves storyboarding, scriptwriting, and concept development.


Storyboarding is an effective tool for visualizing your video before you start drawing it. It involves creating a sequence of images that outlines the key elements of your video, such as the main characters, setting, and action. Storyboards help you identify potential problems and make changes before you start animating. Here are a few tips on creating a storyboard:

  • Use simple sketches: You don’t have to be an artist to create a storyboard. Simple sketches are enough to convey the main idea.
  • Focus on the action: Storyboards should capture the key action in each scene. Keep the dialogue to a minimum.
  • Label your shots: Labeling your shots can make it easier to organize and plan your animation timeline.


Scriptwriting involves writing the dialogue and narration that will accompany your video. A good script can enhance the visual elements of your video and make it more engaging for your viewers. Here are some tips for scriptwriting:

  • Keep it short and concise: Your script should be easy to follow and not too wordy.
  • Be descriptive: Your script should describe the action, tone, and any relevant sound effects or music.
  • Read it out loud: Reading your script aloud can help you identify any awkward phrasing or unintelligible sentences.

Concept Development

Concept development involves fleshing out your initial ideas into a complete and coherent narrative. This includes defining your target audience, identifying your message and tone, and outlining the structure of your video. Here are some tips for developing your concept:

  • Define your target audience: Knowing who your video is intended for can help you tailor your message and tone appropriately.
  • Identify your message: What do you want your viewers to take away from the video? Make sure your message is clear and consistent.
  • Outline the structure: Your video should have a clear beginning, middle, and end. Outlining the structure can help you ensure that your story flows logically.

By taking the time to storyboard, scriptwrite, and develop your concept, you’ll be better prepared to create a high-quality, engaging video. These steps will help you bring your ideas to life in a way that resonates with your audience and delivers your message effectively.

Tools and Materials You Need for Video Drawing

If you want to create high-quality videos with video drawing, having the right tools and materials is essential. Here are some of the main items you’ll need:

Drawing Tablets

A drawing tablet is a device that allows you to draw directly on a digital surface using a stylus pen. This is a must-have tool for video drawing, as it provides more precision and control over your drawings. Some popular brands include Wacom, Huion, and XP-Pen.

Stylus Pens

A stylus pen is a tool used to draw and write on a tablet screen. It mimics the feel of using a traditional pen or pencil, providing more accuracy and comfort when drawing. Depending on the type of drawing tablet you have, you may be able to use the included stylus pen or purchase one separately.

Video Editing Software

Once you’ve drawn your video, you’ll need to edit it in software. There are many video editing programs available, both free and paid. Popular options include Adobe Premiere Pro, Final Cut Pro, and iMovie.

Drawing Software

Drawing software is an essential tool for creating and editing your digital drawings. There are many different software options available, each with their own features and capabilities. Some popular choices include Adobe Illustrator, Procreate, and Sketchbook.

By using these tools and materials, you can create high-quality video drawings that engage and captivate your audience. Whether you’re a professional animator or just starting out, investing in these tools will help take your videos to the next level.

Techniques for Drawing Videos

Animation Techniques

Animation Techniques

Animation is a versatile tool that can bring your ideas to life and captivate your audience. Whether you’re creating an explainer video, a promotional ad, or a short film, animation techniques can help you achieve your goals. In this section, we’ll explore some of the most popular animation techniques, including:

Frame-by-Frame Animation

Frame-by-frame animation, also known as traditional animation, involves drawing each frame of an animation by hand. This technique provides complete control over the movement and timing of your characters or objects. Frame-by-frame animation is time-consuming but allows for intricate details and smooth motion.

Stop Motion

Stop motion animation involves capturing a series of still images and playing them back in sequence to create the illusion of movement. This technique is commonly used for claymation and puppet animation. Stop motion animation requires patience and attention to detail, but it can create unique and memorable visuals.

Motion Graphics

Motion graphics involve animating graphic elements such as typography, icons, and illustrations. This technique is often used in explainer videos and advertisements to convey complex information in a visually engaging way. Motion graphics can be simple or complex, depending on the message you want to convey.

2D and 3D Animation

2D animation involves creating characters and backgrounds in two dimensions. This technique is often used in traditional cartoons and animated TV shows. 3D animation involves creating characters and objects in three dimensions using specialized software. This technique is commonly used in movies and video games.

Each of these animation techniques requires different tools and skills, but they all share a common goal: to bring your ideas to life. When choosing an animation technique, consider your message, your audience, and your budget. By mastering one or more animation techniques, you can create high-quality videos that engage and inspire.

Character Design

Character Design

When it comes to drawing videos, one of the most important aspects is character design. The way your characters look and move can significantly impact how your audience perceives and connects with them. Here are some key considerations for creating compelling character designs:

Character Development

Before you start drawing your character, it’s essential to have a clear understanding of their personality, backstory, and motivations. What are their goals? What challenges do they face? By answering these questions, you’ll be able to create a more well-rounded character that feels believable and relatable.

Facial Expressions

Facial expressions play a crucial role in conveying emotions and helping your audience connect with your characters on a deeper level. When designing your character’s face, consider how each feature (e.g., eyes, mouth, eyebrows) contributes to different emotions. For example, a furrowed brow might indicate anger or confusion, while a smile conveys happiness or contentment.

Body Language

In addition to facial expressions, body language can also communicate a lot about your character’s thoughts and feelings. Consider how your character stands, walks, and moves. Do they slouch or stand up straight? Are they fidgety or calm? All of these details contribute to the overall impression your character makes on the viewer.

Costume Design

Finally, costume design is another critical aspect of character design. What your character wears can say a lot about their personality, occupation, and social status. For example, a superhero might wear a flashy costume with bold colors and symbols to signal their heroic nature. On the other hand, a detective might wear muted tones and practical clothing to reflect their serious, no-nonsense attitude.

By paying attention to these key elements of character design, you can create engaging and memorable characters that capture your audience’s attention. Remember to take the time to develop your characters’ personalities and backstories, and think carefully about each element of their appearance and movements. With a thoughtful approach to character design, your video drawings can come to life in exciting and unexpected ways.



Backgrounds play a crucial role in drawing videos. They establish the setting and mood of the story, and help to immerse the viewer in the world of the video. Creating captivating backgrounds requires a combination of skills, including perspective, color theory, lighting, and textures.


Perspective is key to creating realistic and engaging backgrounds. It involves understanding how objects appear smaller as they move farther away, and using this knowledge to create depth and dimension in your drawings. One way to achieve this is by using vanishing points, which are points on the horizon line that all lines in the drawing converge towards. This creates the illusion of distance and adds a sense of realism to your background.

Color Theory

Color theory is another important aspect of creating effective backgrounds. It involves understanding how colors work together and affect each other, and using this knowledge to create a harmonious and visually appealing palette for your drawing. One useful tool is the color wheel, which shows how colors relate to each other and can be used to create complementary or contrasting color schemes.


Lighting is critical in creating mood and atmosphere in your background. It involves understanding how light interacts with objects and surfaces, and using this knowledge to create shadows, highlights, and gradients that add depth and texture to your drawing. One way to achieve this is by using different types of lighting, such as natural or artificial light sources, and experimenting with their placement and intensity.


Textures are an important component of any background. They add depth and realism to your drawing, and can help to convey the feel and texture of different surfaces. One way to achieve this is by using different brush strokes or techniques to create different textures, such as rough or smooth surfaces.

In summary, creating captivating backgrounds requires a combination of skills and knowledge, including perspective, color theory, lighting, and textures. By mastering these elements and experimenting with different techniques and tools, you can create backgrounds that add depth, atmosphere, and realism to your video drawing.

Sound Effects

Sound Effects

Sound effects are a crucial part of any video drawing project. They help to bring your visuals to life and create a more immersive experience for your audience. Here are some key considerations when it comes to sound effects:

Music Selection

Music can set the tone for your entire video, so it’s important to choose wisely. Think about the mood you’re trying to convey and select music that matches that vibe. There are plenty of royalty-free music libraries available online, or you can hire a composer to create an original score. Just make sure that you have the proper licensing rights to use the music in your video.


If you’re including narration or dialogue in your video, you’ll need to record a voiceover. This requires a quality microphone and recording setup to ensure that the audio is clear and crisp. You should also consider hiring a professional voice actor if you want to add an extra level of polish to your video.

Foley Sounds

Foley sounds are the little details that really make a video feel authentic. They include things like footsteps, rustling clothing, and background noise. These sounds are usually recorded separately from the video footage and then synced up during the editing process. Paying attention to these small details can make a big difference in the final product.

Audio Mixing

Once you have all of your sound elements recorded, you’ll need to mix them together to create a cohesive soundtrack. This involves adjusting the levels of each track, adding effects like reverb or distortion, and creating a balanced overall sound mix. It’s important to test your audio mix on different devices to ensure that it sounds good across a variety of platforms.

In conclusion, sound effects are an essential aspect of video drawing. From selecting the right music to mixing and mastering the final audio, every step contributes to creating an engaging and immersive experience for your viewers. By paying attention to the details and investing in quality equipment and talent, you can take your video drawing to the next level.

Tips for Editing Your Video Drawing

Tips for Editing Your Video Drawing

Once you have completed the video drawing process, it’s time to edit your footage and bring everything together. Here are some tips for turning your raw footage into a polished and professional-looking video:

Cutting and Splicing

Cutting and splicing is the process of removing unwanted footage and piecing together the remaining parts. When cutting and splicing your video drawing, be sure to keep the pacing in mind. You don’t want your video to drag on or feel rushed. Consider the flow of each scene and how they fit together to create a cohesive narrative.


Transitions help to smooth out the cuts between scenes and give your video a more polished look. Common transitions include fades, dissolves, and wipes. However, be careful not to overuse transitions as they can become distracting and take away from the content of your video.

Color Grading

Color grading is the process of adjusting the colors in your video to achieve a specific look or feel. This can be done through software or by using filters. A well-executed color grade can enhance your video and make it stand out, but be sure not to go too extreme with your color choices as it may distract from the content.

Audio Mixing

Audio mixing involves blending different audio elements together to create a balanced and harmonious soundtrack. Be sure to adjust the volume levels of music, sound effects, and voiceovers so that they don’t overpower one another. Additionally, consider adding ambient noise or background music to add depth and texture to your video.

By following these tips, you can bring your video drawing to life and create engaging content that captivates your audience. Remember to take your time during the editing process and experiment with different techniques until you find what works best for your project.
Video drawing is a versatile and engaging form of content creation that has become increasingly popular in recent years. By following the tips and techniques outlined in this blog post, you can create high-quality animated videos that captivate your audience and help to build your brand identity. From storyboarding and scriptwriting to character design and sound effects, there are numerous elements that go into making an effective video drawing. By mastering these techniques and taking advantage of the latest tools and software available, you can produce truly exceptional content that stands out in a crowded digital landscape. So what are you waiting for? Start exploring the exciting world of video drawing today and see where your creativity takes you!

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button